Stéphanie Goddefroy

Stéphanie Goddefroy

  • Joined: August 25, 2026
  • Articles: 12

Organising the Tour de France or The Dakar: when the stadium...

How do you organise a competition whose playing field changes every day, sometimes taking it through remote or desert areas? And how does connectivity make it possible to coordinate teams, protect competitors and inform the public without stripping the sport of its unpredictability? These were the questions addressed by Claude Rach, former Head of Strategy and Development at Amaury Sport Organisation, drawing on his experience with the Tour de France and The Dakar.

Formula 1: when connectivity puts marketing in the fast lane...

How did a championship historically centred on mechanics become a digital spectacle followed all over the world? And how does connectivity allow teams to simultaneously improve their performance, their business model and their relationship with fans? These were the questions at the heart of Mark Gallagher’s talk, drawing on more than forty years of experience in Formula 1, including in leadership and marketing roles.

Esport: when lag distorts competition 

Connectivity in sport is a multi-faceted topic, offering material for several fascinating chapters in your summer reading. In June, MyConnectivity organised the “Connecting Tomorrow” side event as part of Nexus Luxembourg 2026. Throughout the day, experts from sport, esport, technology and event management explored the invisible infrastructure that underpins performance, safety and the fan experience.